New York Times article Web Privacy Becomes a Business Imperative by Somini Sengupta discusses web privacy affecting businesses’ bottom line. As Mozilla’s Chief Privacy Officer says in the article:
“They’re asking for a different level of privacy on your service,” he said, “You have to listen to that. It’s critical to your business.”
Finally. More Internet companies are realizing the truth behind what PPR has said all along: products and services that don’t offer real privacy and security don’t fly with consumers. While some still may debate the exact meaning of “privacy,” what we consistently see is that consumers want to have control over what happens with their data. It’s about time we start listening to what the public wants and honor everyone’s right to be let alone as they see fit.